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New From the Freedonia Group: US Cosmetic Surgery Products Demand Will Reach $1.8 Billion in 2007

CLEVELAND--(BUSINESS WIRE)--March 3, 2004--Demand for materials and equipment used in cosmetic surgery procedures will advance over 11 percent annually to $1.8 billion. Growth will be driven by a variety of factors including FDA approval for key products (which will spur product advertising), the popularity of cosmetic surgery shows on television, the aging of the US population, falling prices, greater availability and improved technology. Best opportunities are expected in nonsurgical markets (such as injections and dermabrasion) due to consumer preferences for less invasive procedures. However, demand for surgical products will continue to be strong in areas, such as implants, where there are no significant alternatives. These and other trends are presented in Cosmetic Surgery Products, a new study from The Freedonia Group, Inc., a Cleveland-based industrial market research firm.

Equipment will continue to be the largest product type, with 40 percent of the market in 2007. Demand will be driven by robust gains in the use of microdermabrasion machines and a variety of other new equipment types, as well as continued steady growth in the large laser market. Although the laser market is fairly mature, innovative, multi-use laser and pulsed-light systems should provide opportunities

Injectables will register the fastest growth, with sales forecast to increase over 20 percent annually to $525 million in 2007. Growth in this sector boomed with the introduction of BOTOX wrinkle treatments in the 1990s and will continue to be driven by new product introductions, most notably tissue fillers based on materials such as hyaluronic acid and calcium hydroxylapatite, among others. Implants will also offer good growth opportunities, despite uncertainty over the status of silicone-gel breast implants. Breast implants are the most significant single product type in the cosmetic surgery market, alone accounting for 20 percent of demand, and will continue to be among the highest profile products. A variety of other products are also used including bandages and dressings, sutures, tissue adhesives, chemical peels and others. Prospects in these markets vary considerably, although most outlooks are good.